Focus Your Fear

By: Bradley Binversie

“Anxiety is unfocused fear.”-Dr. Arthur Brooks

Many report to having anxiety. They report trouble sleeping. Feeling exhausted physically and mentally. The number of people that are on anti-anxiety medication is mind blowing. Anxiety can take over our minds and bodies leaving us depleted and incapacitated.

Yet have we ever tried to identify the real source of our anxiety? When we feel anxiety, it’s often very ambiguous. We know we’re afraid, but it is difficult to identify the real reason. The brain craves certainty above all else. So when the future and the outcome are unknown, the brain goes into panic mode.
“The brain mistakes ambiguity for danger.”- Dr. Bill Anton

When feeling anxious, a powerful tactic is first to “Focus Your Fear”.
-Identify the fear.
-Name the fear.
-What is the real fear that is causing me to feel this way?

Strategic Tip: Put your fears into words through writing or speaking. Specifically writing stimulates a part of the brain that is associated with rational thought.

Example:
I feel anxious. Why?
Because cashflow is tight in the business and I don’t know what is going to happen. (source of fear)

If cashflow is tight in the business, what are some real possible scenarios? (and then what?)
Example 1: Our Rational brain: We have some sources of liquidity we can use to get us through this tough time. We could use X, Y,Z… If none of those are good, we could do strategy A, B, C….

Example 2: Our Emotional brain: The bank is going to close on us. We’ll have to layoff all our employees. We’re going to lose our house. My wife and kids will end up homeless. I’ll ruin my kids lives. They’ll hate me. We’ll lose everything. I’ll end up divorced. I will be a big disappointment to my parents and my kids. My life will be one big, wasted failure.

As crazy as Example 2 (emotional brain) sounds, this lives inside all of us. The unknown drives our brains crazy. It turns one unknown situation into an Armageddon that is going to completely destroy our lives RIGHT NOW! Guess what? The entire future is unknown, so the brain will continue to freak out forever, if we let it.

Focusing our fear brings clarity to what is real and unreal. It will quiet our mind. We’ll see that while we cannot know the outcome with certainty, it is very unlikely that the many terrible things in our minds will not come to pass. And if the bad things do happen, it will most likely not be nearly as bad as we imagine.

Practical Takeaway: When you’re feeling anxious, focus your fear. Identify it clearly by putting it into words, verbalizing or writing. This will automatically lead to rational, strategic thought.